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Event Studies: Theory, research and policy for planned events (Events Management), by Donald Getz, Stephen J. Page
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Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them.
This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events. It brings together important discourses on events including event management, event tourism, and the study of events within various disciplines that are able to shed light on the roles, importance and impacts of events in society and culture.
New to this edition:
- New sections on social and intangible influences, consumer psychology and legal environment, planning and policy framework to reflect recent developments in the field
- Extended coverage of philosophy and research methods and how they can best be used in event studies; social media as a marketing tool; and the class and cultural influences of events
- New and additional case studies throughout the book from a wide range of international events
- Companion website to include PowerPoint slides and updated Instructor’s Manual including suggested lecture outlines and sequence, quizzes per chapter and essay questions.
- Sales Rank: #2844528 in Books
- Published on: 2016-04-09
- Original language: English
- Number of items: 1
- Dimensions: 9.60" h x 1.00" w x 7.40" l, .0 pounds
- Binding: Paperback
- 534 pages
About the Author
Donald Getz is Professor Emeritus, the University of Calgary. He works as a management consultant and also holds guest positions at several universities. In addition to event studies, areas of expertise include wine and food tourism, evaluation and impact assessment, consumer research and special-interest travel. Professor Getz co-founded, and was Editor-in-Chief of Event Management an International Journal.
Stephen J. Page is Professor and Deputy Dean (Research and Professional Practice) in the Faculty of Management, Bournemouth University. He holds an Honorary Doctorate from the University of West London and is an Honorary Professor at Cardiff Metropolitan University. He has worked as a Tourism Consultant with different organizations, including the United Nations World Tourism Organization, VisitScotland, Scottish Enterprise, Highlands and Islands Enterprise, Harrah’s Casinos and Sky Tower, Auckland, New Zealand among many other clients. He is the author and editor of 39 books on Tourism, Leisure and Events and has been the Associate and Reviews Editor of the leading tourism Journal, Tourism Management, since 1996.
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